Campaign URL workspace
Add consistent campaign parameters to any web URL, inspect the result, and copy it without creating a redirect or account.
Campaign input
Parameter guide
Naming pattern
Prefer short shared terms such as newsletter, email, and spring-launch. Avoid changing between spaces, underscores, and hyphens for the same campaign.
Quick answers
No. It returns the complete destination URL so you can inspect every parameter before using it.
No. Source, medium, and campaign are recommended for useful reporting; term and content are optional.
Minitaska does not store the form or generated URL. The tool assembles it in the current browser session.
UTM parameters are short tags added to a link, such as ?utm_source=newsletter&utm_medium=email, that tell your analytics tool where a visit came from. Without them, a click from your newsletter, a QR code on a flyer or a post in a chat app often shows up as direct traffic, and you cannot tell which campaign worked.
Enter the page address and the campaign details, and this builder assembles a clean, correctly encoded link that keeps any existing query string and #anchor in place.
https://example.com/pricing?plan=pro#faq source: newsletter, medium: email, campaign: spring sale
https://example.com/pricing?plan=pro&utm_source=newsletter&utm_medium=email&utm_campaign=spring+sale#faq
The existing plan=pro stays, the UTM tags are added after it, the space in spring sale is encoded, and #faq stays at the end where it belongs.
utm_source names the site or sender, such as google, newsletter or linkedin. utm_medium names the channel type, such as email, cpc for paid search, or social. utm_campaign names the campaign, such as spring-sale. utm_term records a paid keyword, and utm_content tells apart two links in the same campaign, such as header-button and footer-link.
Google Analytics 4 uses source, medium and campaign to sort traffic into its default channel groups, so using its standard medium values, email, social, cpc, referral, puts visits in the right group automatically.
Analytics tools treat Email, email and e-mail as three different values, which splits one channel into fragments. Agree on lowercase names and a short list of allowed values, and write them down. A spreadsheet of every campaign link you create makes reports far easier to read later.
Do not add UTM parameters to links between pages of your own site. A tagged internal link starts a new session in many analytics setups and overwrites the real source of the visit. Use them only on links that bring people in from outside: emails, ads, social posts, QR codes, partner sites.
Not when used on external campaign links. Search engines consolidate tagged addresses with the canonical page, especially when the page declares a canonical URL.
Yes, they are part of the visible URL. Never put personal data such as email addresses into UTM values.
No. The URL is built in your browser and nothing is requested.